When you plan and schedule a webinar or teleseminar with global audience, across time zones, you need to choose a good time for the webinar. The time should suit all the participants, not just the ones on your time zone. Here’s a simple tool to do just that: World Clock Meeting Planner.
You also need to provide information to all participants about the time of the event, no matter where they live. The “check your local time” links webinar service providers send require manual operation from the user. Even the webinar time needs to be entered by the user. What a load of bullcrap.
Make it easy for the participants to find their local time for the webinar
There’s a (great) chance that your webinar or teleseminar will get participants from all over the world. They need to figure out their local time for that webinar (or what ever live event it is, e.g. broadcast).
Yes, you might provide a link that says, use this website to find your local time… Then user needs to figure out the timezones, EST, PST, GMT, blah blah. When that webinar started? What timezone was it? What’s that AM/PM shit? What does 17:00 mean?
Send a link that shows *their time* RIGHT AWAY!
I’m amazed that no webinar service provider (that I know of) has automated this. How hard it is to create a link that actually shows the time, without the user entering the webinar time? (hint: it’s not hard)
You know something like: “Click here to see when this webinar starts for YOU”. No entering dates, times, time zones, remembering when the event starts, etc.
Make your clients, customers and colleaques happy: Create direct links to a easy to read “here’s when the webinar starts on your time zone” page.
Here’s a post of mine that shows a simple way to do it: How to choose a time for a global webinar. If you work across time zones, I think you’ll find the post useful.
Posted via web from Zemalf’s microblog